Watch this hilariously bad Halo 4 promotion from Israel [Video]

Microsoft recently had a launch event for several of its products in Israel, including Halo 4. What should have been a standard press conference and excitement for fans has instead turned Microsoft into a laughing stock. It seems like the marketing teams for all of Microsoft’s divisions are out of touch, but at least hilarity ensues for this one. Have a watch at this hilariously bad attempt at making Master Chief “cool”.