Jan 12th, 2017

We’re only 12 days into 2017, but I’m calling it now: Gravity Rush 2 (or Gravity Daze 2 in Japan) has the cutest ad of the year. With the game’s launch just a week away, Sony’s begun ramping up the marketing for the game by publishing this ridiculously adorable ad for Gravity Daze 2 in Japan.

From what I gather, the girl was trying to do her report on Newton’s Law of Gravity, but couldn’t come up with any interesting material, so her cat decided to help out. How? Well, just as cats do: by completely┬ámessing with the established laws of gravity. Note: I don’t have a cat, but Gravity Rush tells me that’s how they work.

The girl and her sister run around their small apartment trying to grab their gravity-shifting cat while it’s being all adorable and junk. It concludes with the girl saying “fuck it” and declaring her cat the new gravity denizen by retitling her paper to “Mewton’s Law of Gravity.” Cute.

Gravity Rush 2 launches exclusively for the PS4 next week. You can download a demo of the game from the PlayStation Store now.